Kirbyville, Mo. – VHC, Inc. has named Rebecca Hurst Alston to a newly created position as National Account Sales Manager. Alston will be responsible for reaching out to specialized mid-tier and larger buyers as the company improves its profile across three major product areas: bedding, table linens/kitchen/window/rugs and handbags/accessories.
“The potential at VHC/Bella Taylor is exciting,” says Alston. “I am thrilled to be joining VHC at this time. The company is experiencing tremendous growth, and I look forward to contributing to this expansion.”
Alston has more than 18 years of unique executive-level experience with specialty, mid-tier and large national department stores, with positions in retail management, buying, merchandising and sales. She was involved in the design and development of licensed products for Emeril Lagasse, Casa Cristina, Corsica Home, Food Network, Liz Claiborne, and Waterford as well as other brands.
Prior to joining VHC, Inc., Alston served as National Accounts Sales Manager at WC Designs, a division of Waterford/Wedgwood. In this role, her responsibilities included developing major department store table linens, kitchen textiles and bedding businesses, focusing on private label and licensed programs.
“We welcome Rebecca on board as we enter a new growth phase. With her experience and industry knowledge, we are confident she will bring VHC continued success in 2012,” stated Ken Kline, CEO. “The company will continue to maintain a strong focus on independent retailers and specialty websites, and this new position allows management to more fully realize our plans for tailoring unique products to our various distribution channels.”
VHC, Inc. is a multi-line textile designer and importer/distributor with offices in rural Missouri, New Delhi, India and Qingdao, China. All products are designed exclusively by and for VHC. The company offers a wide selection of merchandise for independent, chain, catalog and internet retailers; some items are available through wholesale distributors including CWI, WaresItAt, CDM and Countryside Finds. With a commitment to excellent product and service, VHC offers an on-site, knowledgeable sales team, same-day or next-day shipping on every order, drop shipping and an interactive website. Call, fax or email today: 888.334.3099, fax 877.775.3833, email@example.com.